One of the keys towards writing good content is your understanding of the topic. I see many writers swinging it and misinforming their way through their content. So, in order to write good content, research is essential. If a client asked you how can I create Wikipedia account, you cannot just rummage your way through it. You would have to research the proper way and ensure creation of the right content for it. So, make sure you are doing your research to write good content for online marketing. what do you think?