What’s Next for Crossy Road?
In 2014, Hipster Whale, a small Australian game development studio, released a mobile game that would go on to become one of the most popular and enduring games of all time: Crossy Road. The game, which was created by Mathieu Desjardins, Andrew Qiang, and Paul Giller, has been downloaded over 500 million times worldwide and https://crossyroad-app.com has generated hundreds of millions of dollars in revenue.
But despite its massive success, Crossy Road has not received the same level of attention in recent years as it did at its peak. The game’s popularity has waned somewhat since its initial release, and some fans have expressed disappointment that the developers have not continued to update the game with new content or features.
To get an understanding of what’s next for Crossy Road, we recently spoke exclusively with Mathieu Desjardins and Andrew Qiang from Hipster Whale. We caught up with them at their Melbourne studio, where they shared their plans and vision for the future of the game.
The Past: How Crossy Road Became a Global Phenomenon
Before diving into what’s next for Crossy Road, we wanted to get some background on how the game came to be. Desjardins explained that the idea for Crossy Road was born out of frustration with other games in the genre.
"We were all fans of old-school arcade games like Frogger and Q*bert," he said. "But at the same time, we were also playing these modern mobile games that were so polished and realistic. We thought, ‘Why can’t we combine those two elements?’ So we started experimenting with different ideas, and Crossy Road was born."
Qiang added that they drew inspiration from their own experiences as commuters.
"We’d be stuck in traffic on our way to work, and we’d look out the window and see people trying to cross the road," he said. "It was like, ‘Why can’t we make a game about this?’ It’s relatable, it’s funny, and it’s something that everyone can understand."
The Present: The State of Crossy Road Today
So what does Crossy Road look like today? According to Desjardins, the game is still widely played, but its popularity has certainly declined since its peak.
"We’re not as big a team as we were back in 2014," he said. "We’ve had some ups and downs over the years, but we’re still committed to supporting the game and keeping it fresh for our fans."
Qiang added that they’ve been working on other projects in the meantime.
"We’ve got a few other games in development right now, but Crossy Road will always be our baby," he said. "We’ll continue to update the game with new content and features as long as there’s demand from our players."
The Future: What’s Next for Crossy Road?
So what can fans of Crossy Road expect next? Desjardins and Qiang were tight-lipped about specific details, but they did give us some hints about their plans.
"We’re working on a new update that will add some exciting features to the game," said Desjardins. "We can’t reveal too much just yet, but let’s just say it’ll be a big change for the game."
Qiang added that they’re also exploring new ways to monetize the game.
"We’ve been looking at different revenue streams, like in-game purchases and subscriptions," he said. "We want to make sure we’re giving our players more options and flexibility when it comes to playing the game."
The Long-Term: How Crossy Road Will Evolve
Looking ahead to the long-term, Desjardins and Qiang shared their vision for where they see Crossy Road going.
"We want to keep the game fresh and exciting for as long as possible," said Desjardins. "We’re thinking about how we can integrate new technologies like augmented reality and virtual reality into the game."
Qiang added that they’re also considering cross-platform play, which would allow players across different devices to play together.
"We’re big fans of community-driven games, so this is something we’d love to explore," he said. "We want Crossy Road to be a global phenomenon, not just on mobile but across all platforms."
Conclusion: The Legacy of Crossy Road
In conclusion, it’s clear that the developers behind Crossy Road are committed to continuing to support and update the game for years to come. While its popularity may have waned somewhat since its peak, the game remains a beloved classic among gamers around the world.
As we wrapped up our interview with Desjardins and Qiang, it was clear that they’re passionate about what they do and are excited about the future of Crossy Road.
"We’re proud of what we’ve achieved with Crossy Road," said Desjardins. "We know it’s a game that has brought joy to millions of people around the world, and we want to keep doing that for as long as possible."
Qiang added, "We’re just getting started. We’ve got so many more ideas and features planned for the game. Stay tuned – it’s going to be an exciting ride!"
As a fan of Crossy Road myself, I couldn’t help but feel optimistic about the future of this beloved game. Whether you’re a seasoned player or new to the world of Crossy Road, one thing is clear: with Desjardins and Qiang at the helm, the game will continue to evolve and thrive for years to come.